Buy 2 & get extra 10% off | Upto 50% off on selected style!
Buy 2 & get extra 10% off | Upto 50% off on selected style!
We are Clarks
Two brothers, a small town, and shoes that changed the world. Since 1825, Clarks has redefined shoemaking – evolving from a humble workshop in Street, Somerset, into a globally renowned footwear brand empowering millions to move comfortably.
Whether we’re pioneering cutting-edge comfort technologies, championing social change, or creating silhouettes that define generations, progress has forever been woven into our DNA.
Here, we explore our unparalleled history, journeying through every revolutionary stride that’s made us who we are today.
Our Innovations
No one gets to their 200th birthday without moving with the times. That’s why we’ve always tried to stay a work in progress, working on progress.
An innovator by nature, William Clark was more than just a shoemaker – he was a visionary. He embraced science and technology to keep Clarks evolving, like using the ground-breaking Singer sewing machine. In the 1860s, Clarks designed and patented its very own sewing machine, too, and established a factory system, with working conditions that were far ahead of their time. In 1883, we launched the trailblazing ‘Hygienic’ range, some of the first-ever shoes designed to fit the shape of the foot, an innovation that’s still the bedrock of Clarks’ reputation.
This passion continued into the 20th century and with Roger, John Bright and Alice Clark in charge, Clarks continued to grow with the opening of more factories, the launch of our very first press advertisement in 1936, and launching new stores in 1937. There were new materials to use and trademark activities too, like Active Air™ – all of which helped Clarks become the world’s most famous footwear brand.
And whilst now, as always, every pair of our shoes begins with a hand-carved hornbeam last (a foot-shaped mould on which a shoe is shaped) for the very best fit and feel, we’re constantly developing new construction techniques and comfort technologies to create progressive pairs tailor-made for the demands of modern living.
We’ll keep stepping forward, making moves, so nothing breaks our stride. And in 200 years, when people look back, we hope we’re still at the centre of it all – footwear, fashion, and forward thinking.
